Web to Print Pricing Models
Typically ecommerce web to print sites use a shopping cart system. There are two common ways to determine the price for a print order on a web to print ecommerce platform.
Price estimators determine the price of print products by calculating the cost of all the features included in the print job. Print suppliers set a price for things such as card stock, inks, weight, shipping, quantity, pre-press, graphic design, and bindery. All these features are factored into the final product cost. Customers select the type of product, and a price is configured based on the features they select for their job.
Product catalogues use pre-designed templates or product types to determine the cost. In a case where a catalog item is selected, some sophisticated web to print systems may have the functionality to select added features and details that may affect the price, such a paper stock, die-cuts, etc. Once an end user confirms their order, it will be sent directly to the print supplier for processing.
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